Why Study Media and Arts Management?

    Take in performances, meet with company directors, and complete challenging internships at organizations ranging from the small and experimental to iconic Broadway theatres. In the Media and Arts Management concentration, you’ll build a strong business foundation, and outside of the classroom, you’ll learn through experience what it takes to keep the arts alive.

    Why Study Media and Arts Management at MMC?

    Our location in the international cultural hub that is New York City, gives you the perfect backdrop to explore art, theatre, music, or dance while applying business principles. Our students have interned at Broadway theatres and art institutions. Graduates from MMC’s Media and Arts Management program have obtained positions in storied corporations such as Viacom CBS, NBC Universal, and Sony MusicCorp., or have gone on to set up and manage their own music bands and private ventures.

    What You Will Learn

    • You’ll learn foundational principles and skills across business disciplines, including: Accounting, Marketing, Organizational Behavior, Strategic Management, Information Technology
    • As a Business BA student with a concentration in Media and Arts Management, you’ll graduate with: critical thinking skills, problem-solving creativity, cultural awareness, and a global perspective.
    • You’ll explore topics of interest in-depth in media and arts management: Fundraising and Marketing for the Arts, Digital Marketing, Business and the Visual Arts, Visual Merchandising, The Business of Music, The Business of Broadway, History & Mission of Arts Institutions

    Program Highlights

    Gain hands-on experience in the industries of your dreams. Our Business majors have interned at The Lyric Theatre, Jazz at Lincoln Centre, ViacomCBS, Sony MusicCorp., Madison Square Garden, Christie’s Auction House, and many more New York City institutions.

    Bring your classroom experience to life and find friends who share your interests in our many business-related student organizations, including:

    • Fashion Marketing Student Association (FMSA)
    • Marymount Business Association (MBA)
    • Spoon University
    • MMC Investment Club
    Student Anna Antinozzi, a dance major and business minor, traveled abroad to France where she exp...

    Business is international. So why shouldn’t your education be? Learn firsthand how a global supply chain can affect another part of the globe. Faculty-led travel courses are short-term study abroad opportunities. Students in our Global Fashion Business course have visited London and Paris, two of the world’s fashion capitals.

    • Doug Makuta, 2012 Business major

      Marymount provided me with an excellent cornerstone for my artistic endeavors, and business aspirations. The business faculty transcended the confines of the classroom setting and became cherished mentors long after I graduated.

      Douglas Makuta ’12

      Class of 2012, B.A. in Business with a concentration in Media and Arts Management 

      Meet Douglas
    • Steven Lu, Class of 2020

      I cannot imagine a better start in this industry anywhere else, and I’m excited to see what doors will open for me as soon as I complete my internship at FOX5.

      Steven Lu ’20

      Class of 2020, B.A. Business with a concentration in Media and Arts Management and Theatre Arts with a concentration in Producing and Management

      Meet Steven
    • Christina McDonald, Class of 2015

      My major in Business, along with my concentration in Media and Arts Management, was the perfect fit for me and really allowed me to pursue opportunities that fuel both my passion for the arts and my desire to be a leader in the arts industry in NYC.

      Christina McDonald ’15

      Class of 2015, B.A. in Business with a concentration in Media and Arts Management, Minor in Philosophy

      Meet Christina
    1 of 1


    Careers and Outcomes

    Our Business major program with a concentration in media and arts management gives you real-world experience in the industries that power NYC—arts, theatre, music, media, nonprofits, and the business of entertainment. So you’ll be ready to hit the ground running after you graduate. Below are just a few of the roles and places alumni of this program have landed.

    Job Titles

    • Event Manager
    • Band Founder and Manager
    • Marketing Coordinator
    • Manager, Planning and Collaboration
    • Director of Sales & Operations
    • Social Media Associate
    • Business Development Manager
    • Corporate Case Assistant


    • NY Council on the Arts
    • Film at Lincoln Center
    • Google
    • Madison Logic
    • Makuta Music
    • Kirkland and Ellis, LLP
    • NBCUniversal
    • Sony Music Corp.
    • ViacomCBS

    Bring It to the Runway

    The business department and the Fashion Marketing Student Association host an annual fashion show. The 2019 show was produced alongside the Asian Students Association and it celebrated and honored the wide range of cultures in our campus community.

    Read more about the annual fashion show

    Start your journey today.

    Learn more about the application and audition process, take a virtual tour, and chat with current students right from the comfort of your home.

    Visit opportunitiesStart your application